Amar Pandit Profile

Everything you need to know to live your Happiest Financial Life possible

Simple yet powerful ideas that you can implement yourself

Subscribe and join thousands like you!

Thanks for subscribing!

You have been added to our mailing list and will update you about our latest blog posts.

Latest Posts

Who will you bet your financial life on?

The headline might be a little puzzling, but I am hoping that this Nano will make you think. Who will you bet your Financial Life on? Government Bonds to deliver you some safe retu ….Read More

Slay this Monster with Investing

Since COVID-19 hit the world last year, millions of people around the world lost their lives as well as their livelihoods. There were shutdowns and lockdowns all over the world. Th ….Read More

The Only Certain Thing

The Only Certain thing in Investing is Uncertainty. There is nothing called Safety. It’s an illusion. We will never be totally safe. No one actually is. When we aim for safety, w ….Read More

Ubbe, Niranjan and Risk

In 2021, I watched a couple of seasons of “Vikings” on Netflix. There is a character called “Ubbe” in the show and there is an amazing sequence involving Ubbe and 3 kings. ….Read More

The Costliest Mistake

I attempt to sum up the key mistake in 21 words. Market Declines – Temporary Selling and Booking Losses – Permanent Making Permanent Decisions based on Temporary Feelings is th ….Read More


I know the above headline is cryptic so let me give you a clue through a Behavior Gap sketch. I am sure you not only figured the first D and the last D but also the middle “MQY ….Read More


Are you wondering what this number written as a headline means? I am sure you are. I had written a post headlined “Decision and Outcome” on November 2nd. One of the key points ….Read More

The Patterns that don’t work

Recently, I had a conversation with a senior executive from an asset management firm. He was explaining all the reasons why his firm’s funds had not performed for the last 2-3 ye ….Read More

Which Camp are you in?

There are two broad camps of investors namely the Pessimist, and Optimist. The camp you are in generally directs what you do with your money or how you invest your money. You certa ….Read More

Decision and Outcome

On Sunday, I met a gentleman called Aakash at a social gathering and he showed me a message his nephew (22 years old) had sent him. It read “Uncle, invest in X. It will go up 5 t ….Read More

About Amar Pandit

Amar is a CFA Charterholder from CFA Institute, Virginia, USA and a Certified Financial Planner. He is also an alumnus of the Wharton School of the University of Pennsylvania.

Read More

Amar Pandit is the Founder of several companies that are making a Happy difference in the lives of people. His first one was “My Financial Advisor”, the happiest and best Private Wealth Management Firm that helps High Net worth Business Owners, Corporate Executives, Doctors and Celebrities to make smart and informed choices about money. He is currently the Founder of Happyness Factory, a world-class online investment & goal-based financial planning platform through which he aims to help every Indian family save and invest wisely. He is very passionate about spreading financial literacy and does so through his sharp and analytical columns published regularly in leading financial dailies, publications and portals. He is the author of 4 bestselling books (+ 2 more to release in 2020), 8 Sketch Books and 700 + columns for various newspapers such as Economic Times, Business Standard, Times of India, DNA, Hindustan Times, Mint, Indian Express and magazines. He has developed a board game “Financial Premier League" which is a fusion of cricket and personal finance. Besides this, he has developed Corporate Workshops on Financial Literacy and has developed the first financial literacy program for children between the age group of 5 and 12.

Show Less

Amar's Philosophy

It’s a myth that More Money = Happiness.
Yes, we have all heard that it is better to cry in a BMW than cry on the road. However, what matters at that point is that you are crying and unhappy. Your location is not relevant, you are just like the other person crying on the road. The point is that if “More Money = Happiness” were indeed true, the richest people would also be the happiest; the most seemingly beautiful and rich people would not be depressed.

Read More

What Amar's Reading